Posted by: sylvain | Vendredi 22 février 2008

adNav

adNav - A GPS Marketing Solutions Company

Voici une entreprise qui propose un produit de niche, du marketing pour GPS, avec la démocratisation de ces outils, l’entreprise a choisi un secteur en forte croissance :-)

adNav’s Boomerang is an ad-supported mobile concierge system with built-in GPS navigation that’s currently targeted at hotels, airlines and car rental agencies as an extra amenity for out-of-town visitors. The idea is that when a traveller arrives at one of AdNav’s partner hotel or other locations, they are offered the Boomerang for a few dollars a day (the goal is for it to be free eventually, adNav says).

via Springwise.

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